The very beginning

Childhood photo
My older siblings were quite sinister.

As a small child I dreamed of becoming a Handyman (”Fixare” in Swedish). My older sister still claim’s I want to be a radio-controlled car when I grow up.

If you read the book Outliers by Malcolm Gladwell you’ll have an idea of where I’m heading with this. My interest since a child of figuring out how machines work and to repair them might be the reason I eventually became an inventor.

Being the youngest child with two evil siblings forced me to become innovative as well. What I find peculiar is that none of my ideas have anything to do with my profession as an illustrator.

This is the living story of my venture to design & produce a completely new product for the consumer market. Hopefully it will inspire you to take a leap and do the same. Right now i´m in the middle of my mission and will mix recent events with an abundance of retrospective posting. My goal is that you will find it interesting, entertaining and invigorating.
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